Have you ever thought of the consumer age and when it began? I have lived all my life in the consumer age. So, what really is the consumer age and how do you define it? It began when most families could afford to buy things other than necessities. Radio to some extent, but mostly television is what gave the consumer age a kick start. Advertisement and selling on the air quickly did away with the door to door sells people.
When I was a young boy, I can remember sells people coming to the house. Vacuum sweeper salesmen seemed to be everywhere. They would come in your house and dump a pile of dirt in the middle of your living room floor and then demonstrate their state of the art cleaner that was way better than their competitor's units. One story I heard back then was one of those guys came to the old farm house where a widow lady lived and started off by dumping that pile of dirt in the middle of her rug and stating that he would eat it if his unit couldn't clean it all up. She just asked him if he would like mayo or ketchup with it, since they didn't have electricity at the farm!!
I do believe that it especially was the advent of the TV that spurred consumerism. The potential customers could actually see, in their own homes, the stuff being used in an environment that resembled their own homes. What do you think? Do you know that there was a commercial TV station broadcasting in the U.S. in 1941? Heck, I wasn't born until 1943. OK, let's all go to the store and buy something and I sure hope you have a great day, you hear?